GE Mobile - Cellular Advertising
Our Vision: Creating a mart cellular advertising platform with millions subscribers who actively participate in the advertising experience, view it as being positive and beneficial, and constituting an integral part of the medium.
The Galor Eitan company, which believes that creative thinking is a hallmark of success, has identified the difficulty contained within cellular advertising, but also recognized opportunity knocking, and set up the GE Mobile service – a cellular advertising service based on the participation and free will of the customer, and thereby breaking the primary barriers for entry into this field. The GE Mobile service was constructed with the utmost care that it be based on the needs of the two main entities which build and feed cellular advertising media: the advertiser – who obtains rich and segmented media, and the end client – who, for the first time, participates and takes active part in advertising, and is even rewarded for it.
